Reebok and British retailer Garbstore have joined forces for a very special and ongoing partnership. London-based designer Ian Paley takes his main reference point from the “unseen” elements of the original Reebok classics. Each collection between the two brands is a graduation from the last. The ‘outside in’ approach may be more diluted but it allows the collections to be more than just a colour up, a theory of fabrics and how they should go together. Through their collaboration together, archived models such as the Fury Roads, Aztecs and Pump Graphlite have been brought back.