
From The Archive
Interview With Needles Founder Keizo Shimizu
With this series, we look back on some of our favourite moments with the designers and creators behind the labels that make up the Garbstore roster. Here, we spoke to Keizo Shimizu, the founder of Nepenthes and the creative force behind the Needles brand.
Please tell us a little about yourself and the original concept behind the Needles brand?
Originally, I worked for an importer, and thought it was harder to find good stuff so decided to make my own original line. I started Nepenthes in 1988 as an import company, and Needles as my own line in 1995, bringing together all my favourite things. The name Needles, comes from “Need Less” – i.e. simplifying the design, boiling it down to the essentials, without the extra design. There are minimum ‘design’ elements, and minimum stitching.
Needles always seems to have a 70s influence, what do you think about the current ‘trend’ for the 70s?
The 70s is always a big influence for me…things are always cyclical, I guess things have now come together again for the ‘70s, but Needles is always more modern than the 70s. The end of the 60s was an important time for me – it’s when I first got into films.
What are your favourite films?
Kramer vs Kramer, Serpico with Al Pacino, West Side Story…All Woody Allen, especially Manhattan and Annie Hall, though these are from the 80s.
Are there any pieces of advice you’ve received that you often keep in mind while working?
Not really. I have looked at what other people have done, and it makes it clear to me what I want to do or should be doing.
Which is your favourite city and why?
Tokyo. Because I live there. But, also New York and London.
What do you love about London?
London is at the centre for men’s fashion, I’m really into footwear design, and the UK is the birthplace for both shoes and men’s clothing.
Looking forward, what is next in the pipeline we can get excited about with your brand?
We are opening a new women’s only Nepenthes store in Osaka.
The newest collection from Needles is available now at Garbstore.
More Stories From Garbstore
Talk Discuss Ramble: Lil Wong Bakes
We sat down with baker Sam Wong at her home to talk cakes, bakes and everything pandan. Wearing the Noragi Shirt in Pink from TDR, she spoke about the influence of her parents in the kitchen, the pursuit of the perfect chiffon sponge, and how heritage shapes her flavour-first approach. For her, TDR stands for ‘Time Doesn’t Rest’ - a nod to the pace and patience behind every bake.
Talk Discuss Ramble: Tomas Gittins
We sat down with Manchester-based artist Tomas Gittins to talk painting, exhibition spaces and the energy that brings a show to life. Wearing the Nep Denim Jean and Type 1+ Jacket in Rinse from TDR, he spoke about working across mediums, painting faces that spark joy and making art that people can relate to. For him, TDR stands for ‘The Daily Routine’ - a reminder to set yourself goals and keep evolving.
Talk Discuss Ramble: Rich Sinner
We sat down with London-based tattoo artist Rich Sinner at Studio Almost to talk design, style and self-expression. Wearing the Noragi Jacket in Navy and Nep Denim Jean Rinse from TDR, he spoke about making space for creative risks, building something of your own, and what TDR means to him. Watch the full video below to find out more.