The cult Japanese label arrives at Couverture & The Garbstore for Pre-Fall '23.
Founded by Yasuko Furata, TOGA has steadily gained a cult following since it launched in 1997. Over the years, the label has introduced a number of additional lines, including TOGA PULLA: a womenswear collection of bold, powerful silhouettes infused with the label's signature references to the avant-garde and Americana, as well as TOGA VIRILIS: a menswear collection of the same essence, yet with a preppy, utilitarian slant.
Informed by ancient Roman dress, the name TOGA was born from the designer’s want to let the clothes speak for themselves, preferring to encapsulate her collections with a universal word that’s free from boundaries and restrictions.
TOGA PULLA
Inspired by the designer’s fascination with Americana, TOGA PULLA draws from an eclectic mix of subcultures, such as the rockabilly movement of the ‘50s, updating staple silhouettes with relaxed cuts and modern fabrics. For Pre-Fall ’23, the label experiments with metallic tones and contrasting proportions, resulting in a versatile mix of day-to-night styles with a party-ready edge.
TOGA VIRILIS
Although still influenced by Western tropes, TOGA VIRILIS takes things down a slightly more preppy – albeit grunge-infused – avenue, with varsity style presented through oversized V-neck sweaters and cardigans. Utilitarian pieces, such as colour-block blousons and bomber jackets, nod to retro-hiking garb and military wear.
More Stories From Couverture & The Garbstore...
Top 5 Self-Care Brands You Need to Know
Garbstore AW23 'A New Uniform for the Mountain Grill'
Garbstore’s Autumn/Winter 23 collection is inspired by the Mountain Grill café that once inhabited Portobello Road, the birthplace of British beatnik culture and a hotbed for underground magazines and up-and-coming artists.
Hidden Gems: Layla Bakery
We visited Tessa of Layla's Bakery in the midst of morning rush-hour to talk about pastries, pastries, and even more pastries.
